SCTE-35 and SCTE-104 are the standards used in ad insertion to signal a switch to a different type of content. This signalling can be done in two ways: splice insert or time signal. This blog post explores these two modes and offers a guideline on which one to use, when.
Tag Archive for: distribution
Video distribution often involves juggling multiple tools and vendors. This can be challenging, leading to high costs, interoperability issues, and a lack of accountability. What if a unified solution could address these challenges?